optimizing Facebook and Twitter community base

Challenge

  • increase fan engagement rate
  • drive fan growth
  • encourage newsleterr signup

strategy:

  • establish a fully-integrated, holistic social media presence that inspires two-way conversations between fans and the brand

program:

manages all social assets since 2000, providing:

  • all social strategy across existing & emerging platforms
  • daily community optimization & moderation
  • editorial content development (posts/tweets)
  • optimization of brand blog

results:

  • Facebook page doubled in 6 months )
  • Facebook community
  • generated highest engagement
  • relationship expanded from domestic responsibilities to international markets
What We Do Branding Digital E-Commerce Clients The Crew
  • WHAT WE DO

    We create and simplify scalable concepts that when executed work for independent artist and brands; helping to monetized their efforts. We design and execute fully integrated music, fashion, art and subculture driven programs enabling clients to connect emotionally and authentically with defined audiences. The DUI Agency team thrives on working with brands to create campaign strategies with well defined social reach and engagement objectives

    We don't just "Re-Market" to Followers or consumers whom are already familiar with your brand, project or artist. We create strategies to engage a client's target market through multiple social media channels enabling them to share what they "like" with others within their social circle and their friends social circles.

    We have developed an Identify + Create + Amplify + Maintain marketing planning process that quickly maps a plan of action for clients. We then pare them down to their essentials and then scale the effort to the clients objective and budget.
    The results- we deliver superior research and marketing strategies for any budget... "Low No Budgets" to "Money Ain't A Thang" Budgets.

    • Digital Strategy Development
    • Content Creation
    • Project Management
    • Digital PR/Outreach
    • Digital Radio Promotion
    • Social Media Management
    • Email Acquisition/Marketing
    • Digital Street Team Management
    • Ad Campaign Management/Development
    • Digital Distribution/Management
  • BRANDING

    Our branding process involves anticipating, managing, and satisfying the expectations of our client's products, services, music and ideas. We understand that a brand is more than a name and symbol. A brand's identity is created and influenced by people, visuals, culture, style, perception, words, messages, and opinions.

    Digital Urban Intelligence Agency offer several branding services based on a client's needs and objectives. We help clients launch and define their brand, release new products or re-position their brand by using social media listening methods to gain brand insight. Social media is a powerful research tool that delivers real time feedback and insight to a target markets behavior and thought process. We infuse social media data-driven insights into every online/digital interaction, thus personalizing our client's communications aligned customer expectations.

    The DUI Agency team are experts at executing social media branding methods that establish a significant and differentiated online digital presence that attracts new followers and retains loyal customers.

    • Custom Slash Pages
    • Branded Micro-sites
    • Branded Events
    • Brand Monitoring
    • Branded Live Streams
    • Digital Launch Events
    • Custom Twitter Backgrounds
    • Online Focus Groups
    • Logo Re-Design
    • Content Distribution
  • DIGITAL

    We develop clean responsive websites for brands, record labels, artist and clothing who would like to establish or extend their web presence.

    A fancy website with flashing text and music in the background does nothing for you if your audience doesn't like it. It does not enhance the user experience if they can't turn off the music or can't navigate to your tour dates or event page.

    For that exact reason the Digital Urban Intelligence agency's approach to web development process involves more than just creating a "flashy look & feel." Our innovative web development team work to create an easy-to-use flowing brand experiences through a mix of WordPress, Jquery, Magento OpenCart, Bootstrap and other open-source technologies. Resulting in Dynamic, responsive, accessible websites, microsites, splash pages, skins and blogs.

    Web development estimates are provided on a per project basis and per updates as needed. There is no on-going monthly fee if no updates or changes are needed to the site.

    • E-commerce
    • Content Creation
    • Digital Marketing Management
    • Digital Strategy
    • Web Development
    • Fan Management
    • Email Marketing
    • Word Press Development
    • Merchandise Development
    • Tee Shirt Printing
  • eCOMMERCE

    We develop full functioning eCommerce websites for brands, record labels, artist and clothing companies.

    The Digital Urban Intelligence eCommerce team uses Magento, WpCommerce, OpenCart and other open source platforms to keep our clients development cost to a minimum. We offer feature-rich, professional Ecommerce solutions that provide complete flexibility and control over the look, content, and functionality of the clients brand, artist or events web property.

    We focus on designing complete scalable Ecommerce solutions that easily integrate with leading payment gateways, web analytics and email marketing software that tailor to each clients unique eCommerce needs.

    • E-commerce
    • Content Creation
    • Digital Marketing Management
    • Digital Strategy
    • Web Development
    • Fan Management
    • Email Marketing
    • Word Press Development
    • Merchandise Development
    • Tee Shirt Printing

OUR LATEST PROJECTS & WORK

420 Extravaganja/DIGTAL FLYER

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learn more

WORRIOR KING/VIDEO

Over view:

The Melody video was conceptualize, produced, shot and directed under the guidance of the DIgital Urban Intelligence Agency. Due to artist performance schedule and residency; filming time was limited to a one day shoot. The treatment and theme of the video was developed in-house by Scott omalley and Donnie Bo Official.

Shoot Schedule coordinated by Donnie Bo OfficiaL & Artist manager Mark Miller. Prodution, shoot location scouted and coordinated by Donnie Bo Official.

Services Provided:

  • Budgeting Coordination.
  • Location Scouting.
  • Production: Film Crew/Director
  • Editing: After Effects, Color Treatment.
  • Marketing/Promotion: Blogger/Influencer Outreach
  • learn more

WESTCOASTSUPPLYCO.COM

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West Coast Supply Co. Mars t-shirt

Important Music/Fashion Lifestyle Dates

Terms and Conditions

Published on December 16th, 2014

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